• How to use social media in your career

    Social media was once mostly just for fun, but not any more. Social media is now a critical part of the way people in most walks of life communicate and a key part of how work gets done from corporations to government. Social media allows you to do at least four important things Discover new ideas […]
  • Benefits of Social Media for Brand Building

    1. Increase brand awareness: With nearly half of the world’s population using social media platforms, they’re a natural place to reach new and highly targeted potential customers. Think people only connect with brands they already know on social media? Consider that 60 percent of Instagram users say they discover new products on the platform. 2. […]
  • 10 Proven Ways to Make Millions on Social Media

    Marketers go where the people are, and marketing dollars follow. Last year, for the first time ever, marketers invested more money in digital advertising than television advertising. Today, the people are on social media platforms. Nearly 2.5 billion people use at least one social media platform each month, and companies like Facebook intended to keep […]
  • You Won’t Get Anywhere by Just Posting on Social Media

    Years ago, posting for the sake of posting may have worked. Today, social media is a science. Why do so many business owners think that if they post something on social media, people will flock to them, bang down their door, and buy everything they’re selling? post it and they will come is not accurate […]
  • The Importance of Social Media in a Business

    Entrepreneurs, young and old, are all jumping their presence online every day. Every other investor or entrepreneur one meets in a seminar or conference hands over his business card, which details the said person’s social media handle. From LinkedIn to Twitter and Facebook, not one is considered any less important from the other. Right said […]
  • The Impact of Social Media On Sales

    Sales play a vital role in the growth of any business. The sales process is comprised of different practices, and one of them is getting to know your customers and establishing strong relationships with them. Social media, as we all know, connects people and can help businesses get more information about their customers. It enables […]
  • Learn Digital Marketing With Google

    Google is offering free online Digital Marketing course in Africa. With this course you can learn the skills you need to grow your business. You get to learn this at your own pace from the comfort of your home or office and after completion, a certificate would be awarded to you by Google. Visit https://learndigital.withgoogle.com/digitalskills